Running an online shop successfully is not an easy task. You have to manage both the front-end and back-end efficiently. There is no room for error. Also, you need to be on top of the customer’s expectations. You must have a clear idea about the product they are looking for. Also, you must offer the right deals at the right time to boost the sale. You need accurate data to uncover valuable insights about the customers to be successful with your eCommerce business.
While WooCommerce does a terrific job at make your online shop up and running quickly, it lacks the best reporting and analytical features for displaying important data effectively. This is where Metorik comes to play. It reports all the important information in a highly efficient way. So, you can analyze key points easily and take business decisions accurately. But is it easy to set up? Can it really make your life easier? In this Metorik plugin review, you will find all the details.
What is Metorik?
Metorik is an amazing plugin that uncovers valuable insights into your online store. It adds cloud-based reporting and analytics for your shop. So, you can easily identify the most valuable customers. Also, you can determine the products that perform the best and understand how your vital signs are doing. So, you can take data-driven business decisions effectively.
Metorik for Ecommerce Websites: Does it make your life easier?
Metorik offers tons of features to make your life easier as an online store owner. It helps you manage your shop efficiently and easily. It provides high-level data on your website’s performance. So, you can easily identify the best-performing products.
Also, Metorik enables you to compare dates to view trends. So, you can predict the future and make smart business decisions. Besides, it supports the customer segmentation feature. So, you can reach out right people effectively.
In addition, Metorik helps you to manage orders and customer details conveniently. It enables you to connect to popular customer service tools, like Zendesk and Intercom, easily. So, you can provide better support to your customers. Also, you can connect to email marketing tools easily.
Overall, Metorik makes your life easier by providing a complete set of tools and features in a single suite while offering hassle-free eCommerce website management experience.
Setting Up Your Online Shop with Metorik
The set-up process is pretty simple. You just need to add your shop’s name and URL. Then hit the Connect button.
Next, you will have to permit Metorik for connecting your store through the WooCommerce API. Then you have to install the Metorik Helper plugin in your shop. Once it’s done, all of your store data will begin to be imported. In the meantime, you will see several wizards for various functionalities, like adding your team members, configuring digests, integrating third-party tools, and configuring how Metorik will analyze the data.
Overall, Metorik has done a great job at simplifying the setup process. It’s hard to find such simplicity in other similar WordPress plugins.
A Quick Tour of the Metorik Plugin
When you get into Metorik, you will see a nice dashboard. You will be amazed to see the clunky reports being replaced by a neat and clean cloud interface.
The dashboard provides you with an overview of all the important data, including net revenue, new customers, and orders. Also, you can quickly navigate to the essential features, like product sales and coupon usage, with just a few clicks on the sidebar. The interface is very user-friendly. So, you don’t have to wander around to find the option that you need.
Reports: Provides Valuable Insights into Your Store
Metorik offers you a variety of reports, helping you to view all of the store’s data intimately. You can get their access by simply clicking Reports on the sidebar and choosing your desired report type, like Revenue, Orders, and Sources.
The Revenue report gives you an overview of historical and current cash flow. Order report gives you the net and gross figures for new and returning customers. The Source report reveals how the web traffic is driven to your online shop. You will find more reporting options on the dashboard, including Customer Retention, Brand Sales, and Subscription Retention.
Segmentation: Gives You Insights to Target Customers
With Metorik, you can segment your customers, orders, and coupons easily and instantly. It supports a collection of suggested segments exclusively for your online shop. You can use them if you are unsure where to start with. Also, you can create your own segments quickly.
Let’s say you want to create a segment of customers. All you have to do is navigate through Customers > List, select the required parameters, and hit Save as Custom Segment button.
By using the segmentation feature, you can find target customers based on a variety of key factors, including the total amount of money they have spent on your online shop.
Abandoned Cart Tracking: Helps You Send Conditional Emails to Your Customers
Metorik helps you to analyze your abandoned carts and recover them with emails. Simply head to the Carts > Recovery Emails. Click the Create button.
A number of cart recovery emails will automatically be created. Just click the Finish setting up this cart recovery email link on any of them.
Now, you can edit the email. Add the name and description. Then click the Save & Continue button.
Next, you have to set the time of sending the email.
Now, you can add your email. You can use a variety of shortcodes, like customer_name and cart_item_big. Also, you can add discount coupons.
Finally, you have to activate the automation.
That’s it! Now, the email will be sent to the customer at the specified time for recovering the abandoned cart.
Email Digests: Helps You Keep Track of Your KPI
If you are a very busy eCommerce business owner, it can be quite difficult for you to dig into the full reporting dashboard and track your Key Performance Indicator (KPI) every day. Email Digests provide you with reports about all the important metrics through email or Slack daily. So, you can keep a close eye on your KPI easily.
To create the digest, you have to select Digests 2.0 from the sidebar. Then click the Create Digest button.
Add name and description. Then click the Create Digest button.
Now, you have to specify the method of receiving the digest. There are two options: Email and Slack. Choose your preferred method. Also, you have to specify the people who will receive the digest. You can choose either the whole team or add specific email addresses. Once you are done, click the Save & Continue button.
Now, you have to specify the time of sending the digest. Choose your preferred options.
Then, you have to choose the type of data that will be included with the digest. You can select various KPIs, including Average Order Net and Average Order Items.
Finally, you can add extra features, like specifying the persons that can edit the digest. Also, you can choose whether you want to send the digest if no sale is generated in the week or not. Once you are done with everything, click the Save & Activate button.
Now, the digest will be sent to the specified email address every day.
Does Metorik support easy integration with other platforms?
Yes, you can integrate a variety of platforms with Metorik easily. You can integrate Google Analytics for insightful reports. You can share the reports with your team through Slack.
Also, Metorik supports WooCommerce integration with Subscriptions, Shipment Tracking, and Cost of Goods. Besides, it enables you to provide better customer support service by using various tools, including Zendesk, Intercom, and Freshdesk.
Metorik Pricing: Is it reasonable?
Metorik comes with reasonable pricing. The fee varies in terms of the number of monthly orders. The price starts at $20 for 100 orders per month. For 500, 2,500 and, 10,000 orders, the fees will be $50, $100, and $250. If you have an eCommerce business that receives a large number of orders every month, you can pick the $500 plan. It supports up to 25,000 orders. You can save money by subscribing to the yearly plan, which costs $416.7. However, if you need add-ons, like Automatic Email and Abandoned Cart Email features, you will have to spend extra money. For example, you will have to pay an extra $10 for the add-ons in case you select the 100-order plan. For 25,000 orders, the extra fee will be $300.
Metorik is a complete package. It provides you with all the features for managing your eCommerce website efficiently. In fact, it feels more like a SaaS platform rather than a typical plugin. It has the perfect combination of simplicity and functionality. The interface is neat and clean. It’s very easy to navigate. There are tons of useful features, including Segmentation and Abandoned Cart Tracking. Also, you can integrate it with third-party tools easily. Besides the price is pretty reasonable. Overall, Metorik is one of the best solutions for managing WooCommerce stores in 2021.